NEWS3 September 2024
NORWAY – Northern European mystery shopping company Dive has acquired Norwegian mystery shopping firm SeeYou for an undisclosed sum, effective immediately.
The acquisition will be overseen by Dive’s Norwegian division, Ukjent Kunde, which will eventually rebrand as Dive SeeYou.
Both companies said they are committed to making sure that there is a smooth transition for clients and partners, with all existing contracts, projects and personnel being integrated into the new structure.
SeeYou has run for 22 years and focuses on methodologies such as mystery shopping, exit interviews, customer tracking and store checks.
Dive is a mystery shopping and customer service improvement firm with offices in eight countries across the Nordics, the Baltics and Poland, and is part of STATCO, a data and research business group comprising Dive, RAIT and Intra.
Kerli Soosaar (pictured), chief executive officer at Dive, said: “SeeYou’s strong legacy and exceptional track record in Norway perfectly align with our mission to provide unparalleled value to our clients.
“This strategic move not only boosts our global footprint but also solidifies our leadership in the Norwegian market.”
Ann-Kristin Mork, general manager at SeeYou, added: “The acquisition represents a major milestone for us. It enhances our capabilities, allowing us to deliver even more comprehensive and customised solutions to our clients and strengthens our ability to offer services via our own offices in eight countries.”