NEWS25 August 2023
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US – US full-service market research firm Burke has promoted two long-standing executives.
Tara Marotti, who has spent 28 years at the Cincinnati-based firm, has been promoted to president.
Marotti has held a raft of different roles during her long tenure with the company, latterly as chief client officer, where she was “instrumental” in developing partnerships with its clients.
In her new role, she will lead a combined group of research operations, insights and analytics, technology, and Seed Strategy (Burke’s innovation and strategy consultancy).
Diane Surette, Burke’s CEO, said: “In the role of president, Tara will build on that foundation and focus on raising the level of service and elevating client deliverables overall. Given her experience across the organisation and her ability to build teams and foster talent."
Secondly, John Thomas, who has been with Burke since 2009, has been promoted from head of client services to chief client officer.
Thomas has previously worked in many roles in Client Services and served as Burke’s managing director of healthcare.
In the new role, Thomas will work closely with Burke’s chief research officer as the company’s products and services continue to evolve to meet the changing needs of client organisations.
He will also add Marketing to his team, which includes Client Services and Burke Healthcare.
Surette added: “As CCO, John will continue to establish meaningful partnerships with new clients.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Resources Group
Qualitative Senior Research Exec – London / Hybrid working
Up to circa £35,000 + Benefits
Resources Group
Project Manager – Quantitative – Dynamic Boutique Agency
£30–40,000 + good benefits
Spalding Goobey Associates
Senior Research Executive, Mixed Methods – Technology and IT
£Excellent Package
Featured company
Town/Country: London, ,
Email: helloUK@opinium.com
Opinium is an award winning strategic insight agency built on the belief that in a world of uncertainty and complexity, success depends on the ability to stay on the pulse . . .
Brought to you by:
©2025 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments