NEWS17 June 2024

Field Sauce Kidz launches children’s video ethnography panel

AI News UK Youth

UK – Youth market research agency Field Sauce Kidz has partnered with mobile ethnography platform Field Notes to establish a children’s panel for online child and youth studies.

teenage boy using a smartphone

The Kidz Notes panel, available on the Field Notes app, has 120 UK children as members, aged 8-17.

Clients of Field Sauce Kidz and Field Notes can use the service to select participants for studies by viewing video profiles within the Field Notes platform.

The company said the panel would speed up recruitment and fieldwork for online child and youth studies. It also uses AI-based automated transcription of the video content submitted by children. 

@RESEARCH LIVE

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