Former P&G insight lead joins Bakamo.Social

Ghazal (pictured) has more than 17 years’ experience at P&G working on its prestige brands such as Dolce & Gabbana, Gucci and Boss as well as working as insight leader on brands such as Olay, Oral B and Crest.

He will also lead Bakamo.Social’s newly-opened Geneva office.

Daniel Fazekas, CEO of Bakamo.Social, said: “We are delighted that we are able to attract people of Mahmoud’s calibre. Mahmoud is a recognised thought-leader and innovator; he has already had an impact on our ability to deliver impactful insights, fast and client-ready.”