GfK’s Phil Bird appointed MD at Sample Answers

Bird (pictured) has been data processing director and head of data development and delivery at GfK NOP for the past five years. He first joined NOP Research Group in 1995 and has held several positions there in the intervening years.

At Sample Answers he will be responsible for all of its international market research operations.

Bird said: “Sample Answers has always had a reputation for delivering high quality sampling solutions and I’m really delighted to be offered the chance to lead it through the next phase of its development. We have a demanding set of strategic, technical and operational objectives planned and I’m looking forward to playing my part.”

Sample Answers has its headquarters in the UK and also runs offices from the Netherlands, Columbia and the US.