Laurie Kaman joins Rentrak

Kaman has more than 20 years’ experience in entertainment sales and marketing and will oversee iTVX/ Rentrak’s initiatives in measuring branded entertainment analytics across all platforms.

Rentrak’s president of national television, Chris Wilson, said: “Laurie is a highly regarded executive who brings an exceptional blend of professional expertise. Her experience, proven history of success and connections in the branded entertainment and media industries are a huge benefit to Rentrak.”