NEWS5 August 2024
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
NEWS5 August 2024
UK – Dentsu-owned digital media agency iProspect has made two leadership appointments in the UK and France.
In the UK, Amy Watt, formerly chief strategy officer (pictured), has been appointed global managing director at iProspect. She will be responsible for building the agency’s integrated strategic services offer and developing a consistent agency brand globally, including leading people, processes, products and profit and loss (P&L).
The company has also appointed Cécile Berger as global client president. Berger will lead Dentsu’s Kering business and iProspect’s Paris team, working with Pierre Calmard, president and chief executive of Dentsu France to grow international clients in France. She joins the company from WPP, where she was global client lead.
Amanda Morrissey, iProspect global client and brand president and chief growth officer – media, said: “I am thrilled Amy and Cécile are joining iProspect’s global leadership team. Both bring a wealth of experience winning pitches, expanding clients, and developing future focused strategic capabilities.”
0 Comments