Synthesio strengthens social data offer

The integrations to the platform include consumer review sites, the Reddit firehose, Twitter access and image recognition. 

“Synthesio’s customers are always looking for more information about their audience, and we are thrilled to be able to give them more of the data that they are looking for,” said Loic Moisand, CEO and co-founder of Synthesio (pictured).

“Consumer review sites are crucial to consumer-facing businesses who rely on reviews on sites like Amazon, the Apple Store, OpenTable, Google Play, Glassdoor and Booking.com, among many others.

"On top of this, we also upgraded our Reddit and Twitter offerings, where we will now have the highest level of access to audience data integrated into our platform. All of this data will be crucial for our customers to understand who it is that they are targeting, and what these people care about.”