DigitalMR appoints Idzik to lead Polish expansion

His remit will be to develop client relationships and drive sales of the firm’s online research offerings in Poland and central European.

Idzik (pictured) has spent six years in the industry and worked for Masmi, GfK Ukraine and TNS OBOP over that time.

He will report directly to DigitalMR managing director Michalis Michael, who said: “Having worked with Piotr I know he represents the key values of DigitalMR: young, energetic, positive, creative and a doer. He is a great fit for us and the time is right for us to formally establish our presence in Poland to meet client demand for our services.”